Herschend Creative Studios
Herschend Creative Studios is the creative heart of Herschend Family Entertainment. The company owns and operates a number of theme parks, attractions and resorts in North America.
Herschend Creative Studios is the creative heart of Herschend Family Entertainment. The company owns and operates a number of theme parks, attractions and resorts in North America.
SUMMER 2025
BRANDING, HOSPITALITY DESIGN
CO-OP EXPERIENCE
Herschend Creative Studios is the creative heart of Herschend Family Entertainment. The company owns and operates a number of theme parks, attractions and resorts in North America.

OVERVIEW
OVERVIEW
During the summer of 2025 I co-oped with the Hospitality Team at Herschend Creative Studios in Orlando, Florida. The role focused on branding and creative direction, assisting in the creation of the Dolly Parton's SongTeller Hotel brand, style guide, and additional graphic assets, as well as being entrusted to provide weekly feedback to partnered design agencies.
Due to the ongoing nature of the projects I worked on I am unable to share my work publicly, but would love to discuss my experience in person!
During the summer of 2025 I co-oped with the Hospitality Team at Herschend Creative Studios in Orlando, Florida. The role focused on branding and creative direction, assisting in the creation of the Dolly Parton's SongTeller Hotel brand, style guide, and additional graphic assets, as well as being entrusted to provide weekly feedback to partnered design agencies.
Due to the ongoing nature of the projects I worked on I am unable to share my work publicly, but would love to discuss my experience in person!



